This class is NOT eligible for State, NATE, or DSG certification.
Class Date
Wednesday, May 17th, 2023
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Class Times 8:00 a.m. to 12:00 p.m.
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Location
Birmingham Office Air Engineers, L.L.C. 7279 Cahaba Valley Road
Birmingham, AL 35242
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GOAL To provide the tools needed to build, target, and post effective Facebook ads, and to leverage results based on Facebook analytics to capitalize on future campaigns.CLASS OBJECTIVES • Create Goals for effective Social Media activity and campaigns • How to accomplish goals by using Social Media • Locate assets in Canto to create professional ads • Create an effective call to action • Create target audience based on zip codes and interests • Set a budget • Ad analytics • Ad strategyAUDIENCE • Anyone at the contractor’s office that manages their marketing and/or social media accounts • Marketing Managers • Social Media ManagersCLASS REQUIREMENTS Please bring the following items to class to ensure a valuable experience! • Laptop or Tablet • Login/Passwords to business Facebook page • Form of payment for campaign setup |
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